# Writing Video Scripts with AI

Video scripts have a unique constraint: they must sound natural when spoken aloud. Written language and spoken language are different. "Furthermore, it should be noted that..." is fine in a report. In a video, it sounds like a robot reading Wikipedia.

The Fundamental Rule

Always include this instruction in your video scripting prompts:

Write this as spoken language — how someone would naturally SAY it
to a camera, not how they would WRITE it in an article. Use
contractions, short sentences, and conversational transitions.
No one says "furthermore" or "it should be noted" in conversation.

The Hook-Story-Payoff Structure

Most successful videos follow this pattern:

1. 1.Hook (5-10 seconds): Grab attention with a surprising statement, question, or pain point
2. 2.Story (the middle): Deliver the content with examples, demonstrations, or narrative
3. 3.Payoff (end): Deliver the promised value and end with a CTA